This groundbreaking work explores the dynamic intersection of artificial intelligence, creativity, and innovation, unveiling how Generative AI — whether in personal projects or large-scale enterprises — can be designed to collaborate and enhance human ingenuity.
It is written for C-level executives, leaders, marketers, and creative and curious minds.
With over two decades of experience - Gonçalo Perdigão, Filipa Matos Baptista (MBA, PhD) and João Santos Pereira (PhD) - spanning corporate leadership, start-ups, and academic research, bring together actionable insights, cutting-edge developments, and lessons shared on the community. These diverse perspectives and hands-on approaches give unique insights into how generative AI reshapes the future of organizations.
Building Creative Machines community (https://www.buildingcreativemachines.com/) offers:
100+ articles
200+ open-source sketches
Exclusive interviews with leaders from Anthropic, Amazon, Harvard, Google, TikTok and more

Building Creative Machines is a comprehensive guide for anyone eager to navigate the future of Generative AI-driven creativity and unlock its transformative potential.